• Google-free: Free to download version of Android without Google applications like Gmail or Google Calendar. Access to Android applications is at the whimsical fancy of the manufacturer.
• Strings attached: Same as above but manufacturers sign a distribution agreement with Google and pre-install the Google applications. Of Rubin’s possible 20 phones, 12 to 14 fall into this category
• The Google Experience: Phones featuring the Google logo with all Google apps installed and includes unrestricted access (neither the carrier nor handset maker can block applications they find objectionable) to the Android market. 5 or 6 of the 20, Android phone mentioned by Rubin will deliver the full Google Experience as god and Sergey designed it.

Q: How do you reconcile the goals of staying open with the need to offer carriers their own experience and the compatibility problems that may come as a part of that?

Rubin: There will be a couple of launches; we’ve generated a lot of interest in China. The use cases in China are slightly different in the U.S.; typically in China, because of the Asian input, people prefer a pen-based interface rather than a capacitive-touch based interface because they expect a stylus to be able to draw the complex characters. So the use case has completely changed but we have achieved compatibility.